Free Essays on Attacking Environmental Problems

The protection of our environment is a hot topic today. Everyone talks about it, but no one seems to know what to do about the problems of cleaning up our world. People say I’m really concerned about the environment, but I’m only one person. What can one person do to make a difference? Instead of shrugging our shoulders and silently lamenting our lost paradise, we must begin to look at the ways each person can make an impact on improving environmental conditions. Individuals can take steps to reduce the present environmental problems. The first step is a political one. Citizens must get involved in the governing processes that lead to protection, not destruction, of our environment. Money speaks the loudest of all; we can support right thinking candidates with our contributions and our volunteer efforts. We can also actively support community efforts at recycling by encouraging our relatives and friends to participate in the programs. Another way to defend our environment is to change our habits of buying and discarding products. Everyone can contribute to recycling efforts by using only products that can be re used. At the supermarket, we can pass by the paper plates, napkins, and diapers. It may take more effort on our part to wash more dishes and do more laundry, but our landfills will not become enormous trash filled burdens on our children and their children if we stop throwing away tons of paper products. Other ways to cut down on waste include recycling newspapers and other paper publications, glass bottles and jars, aluminum steel cans, and plastic containers. It takes a bit of planning and extra time to separate recyclabe items from other trash, but each individual can make a difference by making the effort. Finally, individuals can make political and econonmic statements to the community by supporting environmentally responsible businesses. We can eat only at fast food restaurants that used recycled paper... Free Essays on Attacking Environmental Problems Free Essays on Attacking Environmental Problems The protection of our environment is a hot topic today. Everyone talks about it, but no one seems to know what to do about the problems of cleaning up our world. People say I’m really concerned about the environment, but I’m only one person. What can one person do to make a difference? Instead of shrugging our shoulders and silently lamenting our lost paradise, we must begin to look at the ways each person can make an impact on improving environmental conditions. Individuals can take steps to reduce the present environmental problems. The first step is a political one. Citizens must get involved in the governing processes that lead to protection, not destruction, of our environment. Money speaks the loudest of all; we can support right thinking candidates with our contributions and our volunteer efforts. We can also actively support community efforts at recycling by encouraging our relatives and friends to participate in the programs. Another way to defend our environment is to change our habits of buying and discarding products. Everyone can contribute to recycling efforts by using only products that can be re used. At the supermarket, we can pass by the paper plates, napkins, and diapers. It may take more effort on our part to wash more dishes and do more laundry, but our landfills will not become enormous trash filled burdens on our children and their children if we stop throwing away tons of paper products. Other ways to cut down on waste include recycling newspapers and other paper publications, glass bottles and jars, aluminum steel cans, and plastic containers. It takes a bit of planning and extra time to separate recyclabe items from other trash, but each individual can make a difference by making the effort. Finally, individuals can make political and econonmic statements to the community by supporting environmentally responsible businesses. We can eat only at fast food restaurants that used recycled paper...

Everything you need to know about writing a resume

Everything you need to know about writing a resume Your resume is the first piece of any job hunt. It’s the foundational document for your job search- think of it like your own personal Constitution. But what if you’re just starting out, and don’t yet know the ins and outs of what a resume is for, what it’s supposed to achieve, and what you’re supposed to put in it? We got you. And if you just want a refresher on resume basics, you’re welcome to join in too. What is the Purpose of My Resume?Your resume is a snapshot of you as a professional. When you’re applying for a job, you don’t have the benefit of being able to introduce yourself in person, answer questions about what you do, or make a personal impression. So your resume has to do that talking for you. It includes basic contact information, information about your skills, a summary of the work experience you have, and usually an indication of what you’re seeking. It takes this information and organizes it in a straigh tforward, easy-to-read format for someone who likely doesn’t know anything about you. That’s it.What a resume isn’t: It’s not a long, conversational story about your life. It’s not a place to give opinions about your last boss. It’s not a place to list every class you’ve ever taken. Your resume is a very focused, targeted version of you- the best version of your professional self, for the job opportunity you’re seeking.How Should My Resume Look?Traditionally, resumes have been very strict, templated affairs. Your contact info goes here, your experience comes next, your skills go here, and a neat note about references wraps it up. That rigid idea of what a resume should look like has loosened up a little, mostly thanks to the digital informality that seems to be affecting all aspects of our lives. (Think emails replacing letters, and text-speak popping up, well, everywhere.) But while things are getting a little more flexible in the hiring world, things haven’t gone too crazy. After all, your resume still has to have the same base information included:Contact info.  This includes your name, address, phone number, and (professional-sounding) email address. (Sorry, hotchick1989@aol.gov.)Summary/objective information.  This is a leading sentence or two summarizing you as a job candidate, what makes you well-suited to this job, or why you’re seeking this particular job.Skills.  These are bullet points listing out the hard skills (easily quantifiable skills like specific software expertise, typing speed, etc.) and soft skills (more general skills like communication, organization, attention to detail, creativity, etc.) relevant to the job.Experience.  These are bullet points (no more than a sentence or two) showing what you’ve done in your career so far, or related volunteer/extracurricular work.Education.  These are brief bullets related to your education. Here, you’d list any degrees or certificates you have- and, if relevant to the job itself, information about your major/course of study.Then there are optional elements which are nice to include if you have them and have enough room, but aren’t necessary to complete the resume:A headline that summarizes your overall resume in a succinct one-linerRelevant hobbies (key word here: relevant)Languages you speak (if you’re multilingual)Volunteer workAnd then there are things that you shouldn’t include in your resume:Information about your gender, age, or marital status. It’s illegal for potential employers to ask about those, so don’t even open the door.A photo of yourself. Same rationale as bullet #1. You want your accomplishments and skills to speak for themselves.Lies or exaggerations. It can be tempting to innocently boost some skills you don’t really have, or throw in a job responsibility that you didn’t have, but remember that you may always be called upon to prove anything in your resume.As long as you include appropriate information in these basic areas, you can change the format up a bit in order to emphasize the information you most want the reader to know, or to deprioritize something you don’t want to emphasize (like an employment gap, or a lack of experience). However, some parts shouldn’t change- for example, your contact info should always be centered at the top, for easy reference, and your headline/objective/summary statements should go right under that to avoid confusion. But think of the other sections as moveable blocks that can be moved around for maximum impact. You can find a format that works best for you.A Sample Traditional ResumeIf you’ve got a lot of work experience in your field under your belt, then the traditional format might work best for your job search. In this â€Å"reverse chronological resume,† you put your work experience bullets up front, working backwards starting wi th your current or most recent job. This is followed by skills, education, and any other relevant information. Your resume would look something like this example:[START RESUME EXAMPLE]Terry Perkins 101 Main Street New York, NY 12121 111*222*3333 TerryP@emaildomain.com LinkedIn: T.Perkins.linkedin.comQUALIFICATIONS SUMMARYExperienced leader guiding a large team of customer service managers and representatives.Proven track record of providing top-notch customer service and support for more than 20 years.Specialize in implementing customer feedback systems to improve service and boost customer relationships and provide better service.Consistently positive and dedicated attitude in working with customers and internal stakeholders, forming strong relationships both within the company and with external customers.WORK EXPERIENCEGlobal Communications Inc.Director of Customer Service (2014 – present)Senior Customer Service Representative (2008 – 2014)Customer Service Associate (2001-2008)Manage a team of 25+ Customer Service Representatives.Serve as an escalation point for customers with challenging issues.Monitor and analyze monthly call volume reports, and identify trends.Refine customer service processes to improve customer experience and outcomes.Analyze and report business trends and employee statistics on a monthly basis.Manage all hiring for the department.Work closely with other departments within the company to ensure proper handling of customer service issues.BigBox.comCustomer Service Representative (1999 – 2001)Worked directly with customers via phone to address questions, product issues, and order issues.Developed a personal Excel tracking system to ensure comprehensive follow-up with customers.Worked with management and team members to incorporate customer feedback and improve the customer service experience.Communications ConglomerateOffice Assistant (1997 – 1998)Provided administrative support for the Regional Director of Sal es.Tracked sales data, collating monthly reports.Prepared financial reports.SKILLSCustomer serviceComplex problem solving with diverse types of customersCommunicating with internal and external partiesTime managementDeveloping and implementing best practicesMicrosoft Office suiteCall triage management softwareSalesTracker softwareEDUCATIONAnderson Business School, Leadership Training Seminar (completed May 2016)University of South Beach, B.A. in Communications, 1996[END RESUME SAMPLE]A Sample Skills-Focused ResumeIf you’re just starting out, or trying to change careers, you might want to set up your narrative a little differently, emphasizing your skills and capabilities instead of specific work experience. In this case, you might want to go with a â€Å"skill-based† resume, where you emphasize your qualities before your experience. Here’s an example of an internship resume based on this format:[START RESUME SAMPLE]Sandy Jones1300 University StreetSan Diego, CA 99999(000) 111-2222S.Jones@emaildomain.comMotivated, detail-oriented graphic design student seeking to leverage design skills, writing skills, and social media experience into an experience-building internship in graphic design.SKILLSCreative visual designCompleting projects on deadlineBranded social media communicationAbility to work in a variety of environmentsWorking with clients and colleagues to complete projects on spec and on deadlineSoftware: Adobe Photoshop, Illustrator, InDesignBilingual: French and EnglishEDUCATIONUniversity of San Diego,  Expected graduation: May 2018B.A. CommunicationsB.A. Graphic DesignActivities: Campus Happenings Magazine (layout and design for print and digital content)  Memorial High School, San Diego, CA,  High School DiplomaActivities: Student Soapbox student newspaper (reporter and layout artist)  EXPERIENCEFranklin’s Pub  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   April 2007 – August 2009Server/Social Media coordinatorHandled Facebook, Twitter, and Instagram accounts for the restaurantActed as a brand ambassador for the restaurantServed customers and handled cash transactionsProvided cheerful, courteous service to all customers[END RESUME SAMPLE]While your resume should formally look like a resume, that doesn’t mean you need to have the same resume as everyone else. You can structure it so that it shows your strengths right up front for the reader to see. For more on how to write your resume from scratch, click here.You also don’t have to work from scratch. We’ve got lots of free templates you can use to get the process started.Should I Get Fancy with My Resume?Short answer: probably not. You can never go wrong with a classic, well-laid-out text document. Things like video resumes and infographi c resumes get a lot of hype because they’re different and seem hipper, but it’s important to remember a few things about your resume:The first person reading your resume may be a robot. Online applications generally have some kind of screening process in place before a pair of human eyes ever reads applicants’ resumes. If your resume can’t be screened by standard text-based software, then it likely won’t move on to the next round.The average time that recruiters or hiring managers spend reading a resume is 8 seconds. Alarming, no? That means your information needs to jump out at them. The best way to do that is to use a familiar format, but make the information pop. If they have to spend time figuring out what they’re looking and and where to get the information they need, it can definitely work against you.So again, unless you’re applying for a video-heavy creative arts position or a graphic design gig, â€Å"cool† formats sho uld probably be secondary to a classic format.How Do I Make My Resume Stand Out?Once you’ve got the basic information in your resume, you can use these elements to make it stand out in a crowd of similar applicants:Deploy action verbs. Using strong words to describe your experience and responsibilities makes it more vivid and interesting to the reader.Use stellar spelling and grammar. Always, always, always proofread your resume, and have someone trusted do it as well. Glaring mistakes could cost you, especially since you likely used â€Å"detail-oriented† or something similar as one of your skills.Don’t overcrowd. We’ve all had it drilled into our heads that a resume should be no longer than one page. One page is still a decent rule of thumb, but if you genuinely need more space than that, don’t overcompensate by making the font and margins tiny to cram everything in. If your resume isn’t easily readable, chances are it won’t be read .Whether you’re a resume first-timer or merely looking for a memory boost, we hope this info gets you started on the path to a kickass resume for your next job opportunity. Good luck!

Human Resources Management Essay Example | Topics and Well Written Essays - 500 words - 1

Human Resources Management - Essay Example Due to the diverse nature of the roles played by the human resources department of any organizations the unit could consist of several individuals based on their career roles. Recruiting and placement manager are in charge of sourcing for the right candidates to serve in the organization (Mathis & Jackson, 2008). This is mainly done through advertising for available positions, conducting the selection process through interviewing and making an employment decision based on the evaluation of shortlisted candidates (Mathis & Jackson, 2008). A development and training specialist are in charge of orientation for new employees in the roles, they are expected to play in the organization. They also analyze employee performance to identify any deficits. The feedback obtained in applied in planning, coordinating and conducting training for capacity building (Mathis & Jackson, 2008). A career as a compensation and benefits specialist involves providing legal information to employees and the company on labor organization regulations in terms of employee remunerations, benefits offered, and compensations recommended. They are in charge of wages and salaries administration. Strategic planning based on company performance and growth projections is done to evaluate the ability of available resources to sustain the set targets. Health, safety and security specialist ensures that the HR department is informed of current employee working conditions in the organization and possible improvement to create an environment that motivate opt imal productivity (Mathis & Jackson, 2008). For effective performance of the HR department, a strategic plan is essential since it links the HR management to the organization overall strategic planning (Armstrong, 2011). It guides future decisions in integrating HR strategies towards meeting the organization mission and vision while sustaining the needs of employees and other stakeholders (Armstrong, 2011). This plan ensures

Televised Presidential Debate (10-3-12) Assignment

Televised Presidential Debate (10-3-12) - Assignment Example (2) About how many people attended the meeting? Describe the audience demographics. This event drew an immense number of audience members. Unlike a private event, this debate was aired live, on multiple networks, allowing for, easily, millions of viewers. The demographics of the audience of this event are as diverse as the country we live in. Americans of all genders, races, political parties, and ideologies were tuned in to view this debate. (3) What was the main topic of the meeting? The topic of the debate was announced as domestic policy. Lehrer explained that there would be, ideally, six segments of 15 minutes in length, with 2 minute responses from each candidate. Three segments would focus on the economy; one segment would be dedicated to healthcare, role of government, and the last on the meaning of â€Å"governing.† I choice this event, particularly, because of it is so very important. There are issues being discussed that are so incredibly relevant to the future of t his country that it is an event deserving of critical attention. This is, also, again, the first debate where these two candidates would be debating these issues face-to-face in an open forum. There are a lot of important questions that need asking, issues that need addressing, and answers that the voters deserve to hear. (4) Why did you choose this meeting, and what did you know about the topic before you attended? There is nothing more politically important in the United States of America than when we choose the leadership that we have. Where to cast your vote should never be a small issue and tends to involve many specific variables. Individuals must assess their political concerns; review the prospective candidates, their personal beliefs and views, and ever so much more, before they make their choice. It is all the harder today with the cut throat nature of the campaign tactics, being overused in this election, for Americans to make that choice clearly. The smear campaigns, ult imately, begin to feel like childhood name-calling. With the state that American is currently in, struggling through a continuing the unemployment crisis and continuing and increasing debt, this is hardly the time for games. Choosing the right candidate is extremely important, regardless of your political party. These are the reasons that I chose this particular event. (5) What were the four most interesting things you learned from the meeting? This debate was, in fact, quite interesting. However, the issue that I was most eager to hear addressed was concerning the unemployment crisis. Although, both, candidates have plans for the issue, Obama reiterated the same approaches that he has proposed throughout his Presidency. While Romney offered some fresh perspectives that, definitely different from Obama’s, had a lot of merit. The next topic of importance to me is the controversial healthcare reform, often called, â€Å"Obamacare.† Romney was able to communicate how, not only is â€Å"Obamacare† not the best solution for healthcare reform, as it takes the power from the patient and physician and places it into the hands of medical councils, but, also, how â€Å"Obamacare† directly contributes to the, aforementioned, unemployment crisis.("YouTube") There are many businesses, particularly small businesses, that are less likely to hire new staff members because of the insurance requirements that â€Å"

Ethical Issues in Advertising to Children

Ethical Issues in Advertising to Children Executive Summary The purpose of this research is to distinguish the ethical issues that have in advertising targeted to children. Such unethical conducts and advertising implications had inherently becoming a controversial issue that raise to an alarming rate among nations. In which, those ethical issues that had causes health problems to children is widely discuss. In addition, the ways of developing an advertisement is further questioned for its credibility and deceptive tactics that is made for children. Furthermore, this paper also identifies how conflict of interest and misleading had significantly affected the children interest. And, as well identified how one-on-one marketing manipulate children and occupy their minds in a subliminal way are also discussed. In light with all the issues, the possible consequences that jeopardizing to both advertisers and consumers as well as the moral intensity of the situation is highlighted. It comes with recommendation that works side by side with the 7Ps of marketing and extended marketing mix which embedded throughout the entire research paper. Nonetheless, an additional discussion for the potential issues that may happen to children in future is discussed and determined for its possible consequence. Introduction Marketing ethics are dimensions that portray marketers morality attitude behind marketing or advertising. Additionally, it is also subjected to the way of marketers conducting advertisements that determine whether it will bring positive or negative values to the targeted consumers. However, it is known that advertising is often done in a framework that has inclined the value of true marketing. For instance, if an advertisement targeted to children violates its credibility, transparency, integrity or privacy of the children, it is recognized as unethical conducts. In this ethicals viewpoint, it raises unique issues. So often, these issues cluster with inseparable arguments as identified in (Winston 2004, 11), whether or not, children understood certain marketing principles? Concurrently, if political, policy makers and regulatory controls should cease advertising for children? In (Alcohol Consumption in Australia 2006) pointed, whether children could identify the negative aspects of the products that promoted to them? Lastly, do marketers actually get parents consent for children in deciding the final purchase authority? As to say, these questions had shown that children markets are so fragmented and in this rapid changing world, marketers tend to make use of this fragmented market as their sole target to scavenge for more profits (Faith 2002, 1001). On top of that, advertising to children are about manipulating the mindset of their customers (Paul 2000, 25). In other words, (Winston 2004, 11) pointed that children market are known as No other market simultaneously involves advertising to users who are rarely purchaser; and purchasers who are rarely users. Without a doubt, it reflects the reality of the marketplace. Thus, we can no longer assume that the truth of conventional marketing and advertising is merely to transmit information and generate acceptable profits for the company. For keeping up with the ever changing trend, conventional marketing has been redefined by (Debra and Michael 2008, 910) to persuade and remind their public of their wares into ability to inform and offend. Due to these ethical issues, marketers are facing great challenges from various authorities bodies during advertising their products into the children marketplace. However, in (in what) (Henry and Frank 2000, 482) by Ambler (1996); Boddewyn (1994); Madden and Grube (1994) had question about the effectiveness for having all the advertisement bans and whether such practice is ethical to demonstrate positive effects to marketers and as well consumers. Therefore, in order to produce good advertisement, marketers are to consider unethical strategies that could assist them to reach their objectives at all costs. To tackle these unethical issues, this research paper will further depicting the intrinsic values of relevant 7Ps come separately from Marketing Mix (Product, Price, Place, Promotion) and Extended Marketing Mix (People, Process, Physical Evidence), which impacted by the highlight ethical issues towards Children industries in later discussions. Childrens Health Abuse Issues: Obesity Numerous health related issues has been identified in advertising to children. Among them, the one that causes greatest problems is shamefully crowned by obesity. It has been defined as overwhelming fat accumulation that may impair ones health (Obesity and overweight 2006). In todays world, the situation in several countries and especially US are so severe where children prefer to spend their evening with TV and snacks than to outdoor activities. According to (Carolyn 2010), children is naà ¯ve and equipped with least ability to justify what and which is actually good for them, what they have is the desire of obtaining foods from the ads that pitched them. Ironically, according to (Bette and Jackie 2001, 75) {Bette and Jackie (2001, 75)} childrens segments are on top of the important business opportunities which merchants cant afford to miss it. In addition, (Aysen and Scott 2000, 299) {Aysen and Scott (2000, 299)}also supported the aforementioned facts, and further by McKay (2005) pointing US is spending $10 12 Billions to advertisements that targeted to children for foods. It is ascertained in (Elizabeth 2004, 161),{Elizabeth (2004, 161)} pointed that Children account for approximately $24 Billions in direct spending each year. Here, regardless of the return they can make, in (Aysen and Scott 2000, 299) {is this a secondary source reference bro?} quoted by Kotz (2007) learn that the Kaiser Family Foundation had found out Children are exposed to more than 7,600 commercials on candy, cereal, and fast food in any given year. Hence, it is because of all this vulnerability that making marketers so actively and cleverly penetrating childr en with vague information. A study of WHO had defined Overweight as BMI more than 25 and Obese as BMI more than 30, WHO also projected in 2005 to have approximately 1.6 Billion (age 15+) were overweight and at least 400 millions were obese (Obesity and overweight 2006). In a recent statistics survey, it had shown that 50% of elementary-school children and 80% of teenagers will battle obesity throughout their lifetime (Aysen and Scott 2000, 299). These staggering figures are so devastating that it is in high chances to invite premature death and disability in adulthood. Namely, some of the harmful chronic disease such as Cardiovascular Disease, Diabetes and Heart Disease which thanks to the intensive and unethical marketers that promotes junk foods without concerning childrens health. For an instance, an advertisement from McDonald of its Supersized French-Fries and Soft drinks by just topping up with 39 Cents had received critics for encouragement of overeating. In marketing mix viewpoint, McDonald cleverly uses its products, prices and promotions tactics to invites people to dine in by having greater portion with merely 39 cents added. They constantly setting a mindset for Children that food are fun, as physical evidence shown that McDonald had packages made specifically for just children that comes with toys and collectibles. Furthermore, it depicts for rather just selling for fast food but is a family adventure for having meal together at McDonald fast food centre. In addition, McDonald uses prints calorie count sheet in trays and claiming that their food will not caused obesity if consume accordingly. The impacts that brought by such ads is unforgiving. The aftermath for such unethical advertisement contributes more health issues and shifting not just the diets of consumers but it fact, it lead to Supersized consumers from their products by every topping of 39 Cents (William n.d.). Hence, actions have to be taken to effectively deal with these unethical conduct that leads to obesity and other health issues. Credibility and Deceptive Conducts to Advertisements In addition to health concerns, other ethical issues are involved with advertising to children. As though a lot of studies filled in with interesting details by stating that advertising had unprecedented ease of access to an array of innocent children. Despite in some countries like Sweden, Norway, and Netherlands had give in a lot of efforts in reducing and banned the advertisement targeted to children (Tammo, Wilma and Britta 1998, 172). Somehow, the marketers will keep on finding ways within this regulated market-space to produce inadvertent adverse outcome that compromise the credibility of the advertisement in a deceptive ways. In (William 2002, 73),{the article name/title or maybe you want redo it:- As William (2002, 73) mentioned, Peggy Chan as the founder and president of the watchdog group Action for Childrens Television, pointed that TV is a media that taught children by tendering for unnecessary products instead of to save for the instance. It is informed that children are less than able to fully understand and to comprehend the real intention that marketers deceptively made for them. Thus, in a real life example of Campbell Soup back in the late 60s. In order for all the vegetable and the alphabetical wordings visible during the shot, the ads are found to be placing clear marbles in the bottoms of the bowl. However, it is complaints for untruthful display as though the vegetable and alphabetical wordings arent as visible as in the ads (William n.d.). For this reason, these deceptive practices and degrees of credibility is proved to be questionable. In the end, the potential impact will make consumers losing faith towards its products and ways they promote it. Campbell resulted in considerable negative publicity for the company and it is no longer a prices concern than to ethics concern for vast consumers. Another ethical issue that draws the attention of researches is when marketers involve childrens psychologists in their market research. The reason is clear that these psychologists are at its best from their profession. They were hired to launch attack to the childrens mind. As said by the advertising president (Special Issues for Young Children n.d.), Nancy Shalek, Advertising at its best is making people feel that without their product, youre a loser. Kids are very sensitive to that. {Move it to here (Special Issues for Young Children n.d.)}, From the 3Ps of extended marketing mix perspective, the people and process that get involve is unethical, and the physical evidence is the advertising itself. The fact had shown that marketers are viewing children as a cash machine that constantly generates profit for them. Hence, it is in need of setting stricter rules from the government and policymakers to iron out the unhealthy advertising that aims to children. Thus, it equally means tha t by enhancing the credibility and reducing the deceptive adverse could dramatically infuse promising outcomes. Conflict of Interest Misleading Approach in Advertisements At the root of a success trade comes from an interest of a purchaser. Whereas, research had shown that such interest often germinate by marketers and advertisers in an unethical approaches. They cultivate children desire by continuously enriching children horizon to an extent of homogenizing them to be part of the market segment. And legitimately, children turn out to be a good target, a target that unable to makes accurate decision due to the information that captured by them are misleading and of conflicting their real interest. Hence, in short, marketers and advertisers are at their best in limiting children alternatives to only their merchandise (Paul 2000, 27). Separately, in (Elizabeth 2004, 162){suggest u slot in the article name if u structure yr sentence this way then follow by (Elizabeth 2004, 162)} it is said to be by constantly misleading children from intricate advertisement content in their young ages, it could lead to some undesirable social values such as materialism and materialistic. The effect is so prominent, as young children are unable to resist the attraction of purchasing the products that promoted to them from ads that starring by kids celebrities, famous cartoon icons as they believe it could provide exaggerated qualities when they have it. Thus, children will crave for all these sort of unnecessary products by all means and not to mention the amount of wasteful money parent need to spend. For this reason, a lot of countries had prohibited famous icons to go on air and recently in early 2010, Childrens Television Standards (CTS) in Australia was established and had set rules that promotion through popular characters are ceased to be used as an endorsement in commercial products (Jamie and Andrew 2010, 1). Such practices are accredited for tackling the outrageous marketing attitudes that deploy by unethical marketers and advertisers. There was evidence in {in what bro?}(Debra and Michael 2008, 911) being identified by Jardine and Wentz (2004) saying that Ireland restricted celebrities to appear in foods advertisement that aimed to children. It is due to policymakers and researches view a childs capacity to recognize advertisings persuasive intent as a developmental milestone (Elizabeth 2004, 162). As to say, it is the marketers themselves who provide opportune for the authorities to minimize their advertisement boundaries. Another example of McDonald, according to {to what?} (Paul 2005, 9) collectibles and toys are so often comes with meal. These collectibles are a series of characters that could not be missed by children. For this reason, children would need to buy many of those meals to have entire set to be collected. As defended by the merchants, their goal is to provide fun for children while having meals. However, such advertisement measuring the same thing differently when goes to children. This is when misleading and conflict of interest happen as children are craving for the toys and collectibles than to the foods (Paul 2005, 10). It is certain that such ads are unethical, they had ignored the consequences that compromise children health, parents spending and as well forgone the fact that fast food is junk food. Most notably, in order to get these collectibles for their child, parent are force to purchase specific kids package in a designated price and dont have alternatives for the food withi n the package. In long term, when consumer realize that such unethical conducts are made for lure them to purchase unwanted toys for their children, in return, the company might in face with sales shrinking and end up with fewer profits. Thus, it is this misleading and conflict of interest that leads to a failure which impacts to marketers marketing mix in term of product, price, promotion and placement concern. (Paul 2000, 27){Paul (2000, 27)} suggested that it is better for each and every company jointly helps in diminishing intricate junk food advertisements content and portraying better message to promote healthier lifestyle that enabling judgments towards the integrity of the advertisements message when targeting to children. One-on-One Marketing: Minor as a Target Issue Clearly, when comes to marketing, it is about timing and precision when the message that intended by advertisers being delivered precisely to their target. It is important for advertisers that those children receive an impact towards their products when advertisement was viewed. In another term, it is known as S{s}ubliminal. It is a visual stimulus that so quickly masked into the mind before one could actually process it and having no consent that it had actually take place (Johan, Wolfgang and Jasper 2006, 793). Thus, for such advertisement to be effectively done, the degree of distraction during the advertisement have to be minimal and it is best when children are alone and vulnerable. It is an undeniable fact that such exploitation of childrens mind was said to be unethical. For instance, given in{in what?} (William 2002, 74) of a real business environment, cartoon characters are widely recognized by children that, They are created just for them, hence, the ethical issues that arise, is where such advertisement are usually broadcasted in the afternoon childrens television programming. At this timeframe, it turns out to be the weakest parental supervisions period, as to say, such isolation in the afternoon perfected the intention of marketers. Undoubted, it is to have children viewed the advertisement at all costs. As a result, in children mindset parent is the only channels that can potentially purchases what is made specifically for them. Thus, it is well aware that such violation is unethical, in addition to spoiled childrens attitude, it would literally put parent in face with financial hardship as well. Advertising targeted to children alone often exceeded the limitations and resulted with various ethical issues. There is ample estimate that had shown children influential in family purchase itself are about $500 Billions a year (Elizabeth 2004, 161). Furthermore, another study in{?} (Christine and Nancy 2001, 21) mentioned that the children spending alone had account for another $14 Billion from their pocket money in country like US. Concurrently, a UK survey also uncovered that children possess a lot more liberty in spending and as well influence over their parents (Lionel 2000, 326). Hence, when the advertisement is targeted to children, and so often, advertisers are intended for an outcome that favor to them. For this reason, it is believe that sooner or later, two of their marketing mix elements which are the ways of promoting and placement will further intervene by authorities bodies and invite new regulations to minimize attention that can be drawn towards children. In a study, the author pointed that it is a controversy for saying that with least cumulative exposure of advertisement to children which in turn could compromise childrens understanding of advertising intent (Alcohol Consumption in Australia 2006). However, according to{to what?} (Tammo, Wilma and Britta 1998, 176), there is evidence to say that by having healthier content in the advertisement is much more effective than by having parents controlling or restricting children on their TV times. It can be conclude that the negative impacts which happen is neither benefiting consumers nor to the advertisers. For example, advertisers can always give a warning sign saying that Parental supervision is required during the advertisement is on air. Therefore, it would be better off to embark advertisement onto children in an appropriate manner, in a way that do not appear to be aiming to just children but with the consent of their parent (Jeffrey 1999, 114). {will it be conflicting of what u hv presented earlier as u mentioned that advertising aim at children on the weakest parental supervision timing, so if there is a warning sign the parent will not notice it also right? It just my opinion bro} Recommendations: Responsible Advertising with 7Ps Advertisers Responsible in advertising is not about restricting or banning the advertisement. It is apparent that advertising brings in ethical issues for children. Children are a vulnerable segment and due to the advancement of technologies, it further enhances the transmission of message instantly to children. However, the responsibility of protecting children is still on the advertisers hand. Advertisers have to appreciate and abide to the rules and regulations that set by ethics initiatives representative, taken up these code-of-conduct as an important guideline and to be best, inputted into respective companys rules during advertisement. For an example, if the advertisement projecting a message for a product that deemed as a must-have item for children and it is known that such exclusivity is unethical. Clearly, it is vital to come up with a solution towards the issues by conducting advertising in a way that neither tipped to consumers nor favor to advertisers. (Paul 2005, 9-11). Advertisers would need to constantly market their products but in a way that promoting further space for children in future rather than rigorously conquering all they have. This can be best achieved by treating children as an informed consumer by teaching them what {and} how to foresee marketing is all about. Consequently, it will further enlighten them about what is market segment and in return, for children to germinate a priceless asset decision making. Such realization of the intricacies advertising tactics at an early age can ensure children be aware to the fundamental of the marketing environment. (Paul 2000, 28-29). Due to the fast moving pace in todays business, children had becomes a promising spending group. Thus, if children have the ability to make decision, they can decide whether or not such products is a necessity or unnecessary. Accepting the facts that parents are unable to fully shielded their children away from advertisement, thus, the best practice is makes children to cope and gain experiences with what is about to fall upon to them. (Paul 2000, 26). It literally means that children will no longer being viewed as a vulnerable group that advertisers can take advantage on. Children can develop themselves with the knowledge to make comparisons between products, prices and promotions. Hence, by not undermining the message behind advertisement, children could turn their weaknesses to strength and the concerned ethical issues of childrens naivety will further be diminishing in a healthier way. (Elizabeth 2004, 163). Parents and Authorities Bodies Furthermore, parents should play as an important role in tackling the advertising ethical issues. According to{?} (Lionel 2000, 327) parent should educate their children and make known for children about the marketing strategy that draw by advertisers. This can be achieved by setting it as a learning milestone since they are young. This will drastically develop children to be aware of advertisers marketing processes by identifying the content and terminology used by them. Moreover, given that authorities bodies are already in place, but there is always a need to further emphasis when pursuing for unethical conducts. For instance, it is suggest having government intervene in setting rules and regulations in the TV advertising industries for the reason of minimize advertisement that make directly to children. In term of products promotions and placement, according to Dibb (1996) in{?}(Tammo, Wilma and Britta 1998, 172) identified that countries like Norway, Sweden and Netherlands was found aired less than 5 advertisements in one hour of television programming for children. In addition, informed advertisers to collaborate parents and family members for advertisement that be put on air or by reducing advertisement during childrens programming period. Some country like France are in face with choosing between attach with a health message in their advertisements or to paid 1.5% tax based on their advertisement budget to foot the healthy related message (Aysen and Scott 2000, 301). Separately, even the fast food typhoon{tychoon or typhoon?}, identified by Jardine and Wentz (2005) saying that McDonald is adhere with the strict rules and providing differing strategies in each country based on how to advertise their products. For these reasons, in order to success, changes have to be made with an immediate effect as evidence shown that the existing practice had flawed into a devastating phase. It is clear that with the cooperation from advertisers, it could propel to have healthier products sales, widely accepted promotions strategies and with reasonable pricings for the general consumers. Conclusion Overall, the aim of this comprehensive research was to scrutinize that ethical issues in advertising exist and will gives impacts towards children through various channels. A channel that remit for obtaining nothing else but profits from their targeted segments and therefore, as said in{?}(Aysen and Scott 2000, 300) The judgments and behavioral intentions are important constructs to gain insights regarding advertising directed at children. It is clear that when advertisers properly fill up the gap by regulating their content which adheres to the rules, it helps in realizing and educating their targeted audiences that overindulge for their products in a better way. So as to say, advertisers have to know that the boundaries of reasonable practice have been severely breached and they should not dismiss the attention that has been given in respect for a cleaner outcome of their advertisements. Thus, those outrageous advertising claim that previously roamed the media have to be virtually impossible in the current situation. As a result, if all these groups take their responsibility into account, the accomplishment of advertising towards children will be more ethical and approachable in future. Discussion: Other Ethical Issue in Future This paper examined the ethical issues have in advertising towards children and as well recommendation directed to 7Ps has been identified accordingly from conventional marketing medias. The disguise advertisement that makes children vulnerable via the internet is yet to be scrutinized in this topic. This study is in an attempts to fill up the gap from another medium of communication; The Cyberspaces. A disguise Advertisement is better be known as a breakthrough from typical advertising technique that being put in TV ad, magazine and etc. It had further exploited into the internet world where advertising is at the ease of fingertip. They can transmit the message at a lower cost and with better influence. It was a cover-up in a way that people are unaware that the advertisement had moved in to their mind. (Austin and Reed 1999, 590-591). For an example, nowadays children are quick in learning and blogging had turn out to be a typical ways of projecting ones stories and endeavors. Thus, some food industries has been found to hiring famous Blogger to make disguise news for promoting their brands, products, products price and place to find their product as though the blogger himself are telling his daily endeavors. Hence, the digital age had further facilitated children and adolescent to view on their beloved blogger flawed statement and pursue for what is recommended by them. (William n.d.). Such disclosure is unethical, unethical in a way that they need not to hold any responsibility about the content that being uploaded into blogs and ignoring the harm that possibly brings to consumers, notably, children and youngsters. Thus, supervision that needed is crucial, as if these advertisements will intrude even to an adult and not to mention the vulnerable children. (Austin and Reed 1999, 590-591). Reference Austin, M. J., and M. L. Reed. 1999. Targeting children online: Internet advertising ethics issues. Journal of Consumer Marketing {16 (6): 16, no.6: 590 602. http://www.emeraldinsight.com (accessed March 3, 2010). Australian Bureau of Statistics: Alcohol Consumption in Australia. 2006. http://abs.gov.au/AUSSTATS/[emailprotected]/mf/4832.0.55.001/ (accessed February 24, 2010). Aysen, B., and V. J. Scott. 2010. The Ethics of Food Advertising Targeted Toward Children: Parental Viewpoint. Journal of Business Ethics {91 (2): 91, no.2: 299 311. http://www.springerlink.com (accessed March 3, 2010) Bette, A. S., and G. Jackie. 2001. Ethical issues in electronic commerce. Journal of Business Ethics {u need to input vol issue only}2 34, no. 2, (November 1): 75-85. http://www.proquest.com (accessed March 7, 2010). Carolyn, S. 2010. Ethical Issues When Marketing To Children. http://www.articlesbase.com/advertising-articles/ethical-issues-when-marketing-to-children-1897536.html (accessed March 6, 2010). Christine, P., and R. Nancy. 2001. The impact of consumer environments on consumption patterns of children from disparate socioeconomic backgrounds. Journal of Consumer Marketing {18 (1):} 18, no.1: 21-40. http://www.emeraldinsight.com (accessed March 10, 2010). Debra{is it just debra?}., and H., Michael. 2008. Advertising in Australia: the big issues. International Journal of Advertising {27 (5)}27, no. 5: 910-915. http://web.ebscohost.com (accessed March 8, 2010). Elizabeth, S. M. 2004. Children and the changing world of advertising. Journal of Business Ethics {52 (2):}52, no.2: 161-167. http://www.springerlink.com (accessed March 3, 2010). Faith, M. 2002. Marketing and advertising: Harmful to childrens health. The Lancet 360, no. 9338, (September 28): 1001{}. http://www.proquest.com (accessed February 11, 2010). Henry, S., and C., Frank. 2000. The effect of tobacco advertising bans on tobacco consumption. Journal of Health Economics {19 (6):}19, no.6: 1117 1137. http://sciencedirect.com (accessed February 27, 2010). Jamie, N., and D. Andrew. 2010. Australia: Revised Childrens Television Standards for Commercial Television. http://www.mondaq.com/australia/article.asp?articleid=93136 (accessed March 11, 2010). Jeffrey, G. 1999. Children and Advertising The Research. Young Consumers: Insight and Ideas for Responsible Marketers {1 (2):} 1, no.2: 113-118. http://www.emeraldinsight.com (accessed March 7, 2010). Johan, C. K., S. Wolfgang. And C. Jasper. 2006. Beyond vicarys fantasies: The impact of subliminal proming and brand choice. Journal of Experimental Social Psychology {42 (6): 792-798.}42, no.6: 792 798. http://www.sciencedirect.com (accessed March 12, 2010). Lionel, S. 2000. Marketing to kids in the 21st century? Policy and Legislation Affecting Advertising to Children. Young Consumers: Insight and Ideas for Responsible Marketers{1 (4): 325-332.} 1, no.4: 325 332. http://www.emeraldinsight.com (accessed March 10, 2010). Obesity and overweight. 2006. http://www.who.int/mediacentre/factsheets/fs311/en/index.html (accessed February 28, 2010). Paul, C. 2000. Advertising and Marketing to Children: Exploitation or Socialisation?. Young Consumers: Insight and Ideas for Responsible Marketers {2 (1): 25-30.}2, no.1: 25 30. http://www.emeraldinsight.com (accessed February 23, 2010). Paul, K. 2005. Responsible marketing to children in the US. 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Characters In Havisham, Hitcher, and The Laboratory Essay

What similarities or differences are there in the way disturbed or disturbing characters are presented in Havisham, Hitcher, and The Laboratory? Necrophilic fantasies in Duffy’s Havisham, the impulsive murderer in Armitage’s Hitcher, the smarter premeditated plot in the Lab, and finally the darkened anger of Inversnaid. All of these poems contain elements of disturbed characters or disturbed fantasies, some flaunt an erratic display of anger love and hate, and some are more contained and scheming. In all of these poems the disturbed and the disturbing is explored in new ways and helps us to better understand our own minds and evils. Inversnaid is immediately begun with dark and disturbing imagery â€Å"darksome burn† this conjures up gory and gothic thoughts before the poem has properly begun. In contrast Hitcher starts in a completely opposite way â€Å"I’d been tired, under the weather† the enjambment on the first line creates suspense, also the spelling of answer phone as â€Å"ansaphone† shows the narrators simplicity, also the erratic punctuation gets across his disturbed state of being. The fact that he has a hired car could also mean that he is a dangerous driver and has caused a road accident. A part in the poem that also suggests that the narrator is crazy is â€Å"round the next bend† this indicates that he is round the bend showing he is crazy. Inversnaid also gives this impression through the use of enjambment. This gives the poem a rambling feel as though he is just spouting random words. A disturbing feeling is also created by: † broth Of a pool sp pitch-black,† this phrase sounds almost apocalyptic, this combined with the rambling could almost be seen as though he is speaking in tongues; prophesising some terrible end to the world. In Duffy’s Havisham, the psychotic issues of the narrator can be seen from the start, as is the case in inversnaid. â€Å"Green pebbles for eyes† this shows the audience that she has lost all emotion and individuality she ever had. We know this â€Å"Havisham† is defiantly crazy when Duffy describes her â€Å"cawing Nooooo at the wall;† it shows her loss of self-respect and dignity. In contrast, the woman in the Laboratory chooses to hid her self â€Å"tying thy glass mask tightly† she does this in order to hide herself so as to save her self-respect and also to ensure she does not get caught in planning a murder. However, despite the narrators dignity there is a disturbing element about her for example: â€Å"keep them one half minuet fixed she would fall† the fact that she believes that she can stare her victim to death, but most of all because she does not care that the man will still not love her after she has killed â€Å"Pauline,† this proves that she is just doing it out of jealousy as she cannot have him. Carol Ann Duffy’s Havisham is defiantly the most disturbing poem of all as it addresses all the usually psychotic issues that the narrators in each of the poems talk about and goes beyond that by describing Havisham necrophilic fantasies. However it is evident that all of these poems are describing a hate that we have all felt at some point, we are not all necessarily necrophilia’s but we have all hated someone in this way. As for hitcher I believe that this is the same and that Armitage is merely presenting to us a part of ourselves but exemplified in an amplified and literal state.   

Presidential Outlines Ap Us History - 4197 Words

William McKinley I. William McKinley was born on January 29, 1843 in Niles, Ohio. He died on September 14, 1901 in Buffalo New York. McKinley was the third president to be assassinated. II. McKinley ran for the Presidency from Ohio. III. McKinley had a relatively easy and normal childhood. He was the seventh child of eight. His parents were loving people who instilled in McKinley the importance of hard-work, religion, and education. McKinley worked very hard in school as a youth and then attended Alleghany College in Pennsylvania for one term, until he had to leave for financial reasons. During the Civil War, he proved to be an excellent soldier and quickly moved up the ranks to the position of Brevet Major. Like many presidents†¦show more content†¦XI. Holden v Hardy was a major case during McKinley’s time that dealt with the labor movement, but in a specific arena. 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